1.1.08

Predictions: The Changing Face of Internet Marketing


Photo Credit: goldstardeputy

Today begins the New Year. Every mama's blogger (well, almost...) are putting in his or her two cents by telling us what they see in the crystal ball. What 2008 holds for the blogging community is in the stars or rather in the minds of blogging psychics.


I've seen some and a few more but I think none is as interesting as the predictions that came from coach and copywriter Michel Fortin's blog which I subscribe to keep in touch with what's going on in his mind. After you have finished reading here, you might want to pop over to his site to have a comprehensive read.

Fortin is telling us that there are three hot trends to watch out for this year "if you want to make some serious money in 2008 and beyond". Well, you may agree or thumb your nose at these predictions but let me state here in no uncertain manner that this copywriter may well be right on the ball. He has laid out a very plausible case about how the new trends will take shape and where they are heading.

If you are still clueless, here are Fortin's three major trends or markets that are going to hit us this year and beyond.


1. The newbie market


More and more newbies are entering the world of Internet marketing. They have very limited knowledge. A special research video which you can view at Fortin's blog will show the Internet is undergoing hyper-growth especially in the Asian and mid-Pacific regions.


2. The offline market


Internet marketing seminars are changing. Before you used to meet up with the usual suspects - the million-dollar marketers. But where are these veterans now? They have either retired or moved on to the offline market.
Many of them are also redirecting their focus on the Asian market where the money is. You get to see more seminars being held in the Asian region in cities like Bangkok, Singapore and Kuala Lumpur.

3. The Asian market


In short, the Asian region is facing a huge "ground swell" of Netizens from China, Malaysia, Singapore, The Phillipines, Thailand and Indonesia. With this influx, more changes will come to Internet marketing. So Fortin is telling us to watch out for these emerging markets. "Enter them. Serve them. Or get out of the way," writes Fortin.


By now we should realize that Internet marketing is going through a "correction" period just like the stock market. That's how Fortin puts it. Whether it's about prices tumbling or heading for a crash, that's what the pundits call a "correction".

Remember sometime back, the gurus like Mike Filsaime and a few others were making reports about "The Death of Internet Marketing"? And earlier on "Nada Guru" Scott Boulch was telling us about "The Death Of Adsense" and "Life After Adsense"?

It may be a marketing ploy or there's something going on which many of us may not have cottoned on to. Hey, it could be happening right under your nose!



62 comments:

Cuban Cigars said...

The Asia Pacific certainly is potentially the worlds largest internet market. With Chinas population at 1.3 billion it's only a matter of time before they become the worlds largest single internet market. How will this effect internet marketing ? Sit back and enjoy the ride !

Markk said...

> cuban cigars: You bet it is, the region will turn out to the new El Dorado for savvy Internet marketers.

Markk said...
This comment has been removed by the author.
Northern Cyprus said...

These predictions are great. I think most of them will definitely come true.

khairun_aziz said...

Happy new year!!! all the best to you =)

Joe's Cigarette Jeans said...

These predictions are definitely thought provoking. I'm curious to see what unfolds in the near future. Thanks for posting this. Cheers!

Cuban Cigars said...

As a footnote I found this article interesting:

http://english.peopledaily.com.cn/200604/05/eng20060405_256190.html

It's indicative of agencies clammering for a share of the booming Chinese market.

Rif Chia said...

Indeed you can noticed significant growth in asian business getting into the world of internet. Marketing is growing every single day in Asia

Noelevz said...

This is such a well written post, filled with interesting facts.I have learnt a lot by reading it.Thanks

Jeff Casmer said...

I wasnt aware that Asia was such a big market that wasnt tapped yet. Good information and thanks for sharing!

Take care
Jeff Casmer
Work at Home

529 said...

Asia will be sweet if you can figure out how to effectively penetrate it. Right now, you have to live in Asia or Australia to be able to buy a .asia domain name.

The "Nada Guru" Scott Boulch is all about click flipping. You sit as a middle man buying Adword traffic with the goal of making bigger money off of affiliate clicks.

Music & Songs Lover said...

A very good piece of information, I really loved to see this. Thanks for sharing it.

Equipe de Monografias said...

About newbies, its certainly right!! In latin american countries, particularly in Brazil, online commerce grows more than 20 times yearly when compared to physical commerce. There are two sides that should be more investigated here, and I believe the same occurs in other expanding markets: the large amount of new and immature brands, augmenting the risks to customers, and the profesionalization of large brands as this module evolves. As antagonists, one will counterbalance the other side to an equilibrium.

Party Balloons said...

One of the predictions was about how there are so many newbies coming into the market. Because of this I have seen a lot of marketeers who seem to be just targeting the newbies as a source of income and the same old stuff is getting churned around and around.

Poker Stars Marketing Code said...

Great read, keep them coming!

Supp G said...

China might have a huge market but most of its citizens are always keen (in more ways than one) to go the other way, so try selling them something without having it stolen in some way or other. ;) The conservative mindset in most ASian countries can also work against what IM is built upon - trying to sell the idea that making money (online) is easy.

Guru said...

Nice article..

I think i'm one of the newbie bloggers you mention in the first point.

I mean i'm pretty new to the blogging scene, and only when i got in here i knew the extent or the intensity of internet marketing. With the impending internet boom in Asia and Middle East, the marketeers should realise the potential that is so virgn, and they need to shift their focus to these parts of the world too.

Great Going !!

Mark said...

Not from today Asia is known as a world market. And I agree with Your post and facts in it. Thanks fo sharing.

Make Money Online said...

This doesn't tell us anything we don't already know. How about Fortin dealing some good advice... like how to take advantage of these markets.

I mean really... how brilliant can you be when one of your statements is "The newbie market is really taking off". C'mon. We know that!

Odysseus said...

Asian bloggers are very agressive in capturing e-money. They are prepared to spend more hours slogging away in front of their computers to make money.

El Yanqui said...

Probably more sensible than my list of predictions:

1. Flying Cars
2. Jesse Ventura elected President
3. I win Spanish lottery

Bingo Online said...

the asian market is supposingly worth a gazzilion dollars = if they continue their growth spurts as what they are experiencing now..

Thesis said...

i agree with bingo - china is huge!

but malaysia on the other hand, lacks several growth factors.. i think their stock market is balooning for no obvious reasons..

Pamela said...

Great predictions!! I'm glad i discovered your blog.

Pamela
Ideal Clothing, your source for Prom dresses 2008.

Planet Apex said...

Interesting predictions and very true of most of the developing world. but sadly in my country Sri Lanka I can't say it. Here net is very expensive.. unless the gov reduces taxes on net and open up the net market we won't see the drastic changes that's happening in Malaysia, China and even Inida etc. in Sri Lanka.

Colorado Lasik Surgery Guide said...

The Death of Internet Marketing sounds like a super cheesed out marketing ploy to me. Internet marketing is going to grow more and more for at least 20 years.

Tao Las Vegas said...

Wow, this looks like one of those link baiting thingy's I read about on Digg...LOL

IM is here for the long haul. Get in, sit down and hang on (as the old saying goes).

Michel Fortin said...

@Make Money Online:

My blog is rife with tips on how to tackle these markets, although the Asian market is something I may be covering a lot more in the coming weeks.

But remember, this is only a predictions post! It's only one post.

I appreciate the feedback, though.

Markk said...

> Michel Fortin: That was a good prediction post from you and I'm aware this will come about, although some in the US are just not acknowledging the trend with some lame excuses about negative aspects from the Asian region. Japan and S Korea have shown what they can do and never underrate China. It's just a matter of time.

Florida Moving Companies said...

I think that Internet Marketing are here to stay. It'll be intersting to see how things will turn out.

Johnny said...

He could not have spoken any wiser!
Especially about that part with the Asian market!
As a webmaster, I once surprisingly found out that one of the next major search engine after google proved to be an Chinese one. At least that's what I heard on that webmasters forum.
Also, newbies must not be neglected. They are the future.. literally. We must not neglect the fact that a newbie can be tomorrow's veteran.

Vegas Rob said...

I agree with the newbie market. Most people have no idea how to use the internet. In fact, did you know that the most searched term at yahoo is www.google.com

When your marketing online you have to remember that most people have no clue how to use the internet.

Cincin Kanda said...

nice point there i must say.

free said...

Thanks for sharing mate ..i didn't know this.

Markus said...

Im sure that most of Your predictions will come true. And a site is great. I need to look in more often. Regards!

Basement Ideas said...

I wish I new how to take advantage of the Asian market. The Chinese market is going to be huge someday. Maybe not for another 5 or 10 years though.

UtahLuxury.com said...

I think we also need to recognize that websites could be no different from newspapers and magazines, or even TV for that matter. Websites provide press, imagery and knowledge just like the other mediums.

So why are we making so little money compared to the other mediums? Because we are lazy and don't sell our advertising like the other mediums do. I think website owners need to start looking into what has been going on for years and applying that to the future of internet marketing.

:)

Hid Conversion Kits said...

I attended the PubCon conference and a lot of emphasis was placed on the Asian Market to me it still seems a daunting task to target this market but I plan to do so as soon as possible. Firstly, I am targetting North America and Western Europe and that alone is hard enough.

good tip said...

The Asia Pacific I feel is going to be huge, because they can be making dollars online, which are worth a lot more than many currencies out there.

Niklas said...

Yes, Asia and other growth markets are coming, not just in internet marketing - in all areas. Welcome to the new outsourced world!!

NVQ Courses said...

Asia represents a significant market hence why global corporation like Google are bending over backwards to ensure participation. Whether the Asian market realises its potential remains to be seen.

Darkness23 said...

I just hope the predictions are true.

Weight Loss Wand said...

These three trends are really hot. Lets what happens when they hit us this year. Just hope for the best.

Actors Webiste Design said...

Very interesting! We'll see what happens in the very near future i guess.

neil strauss said...

China has a massive population and their bloggers are growing. Hence there is money to be made in that market. However, the problem is the language barrier, you will need to blog in chinese and also learn how to optimise for Baidu not Google.

Markk said...

> Neil Strauss: I forgot to mention India in my post. So it's not only China. I believe English can still play an important role in the Asian market. Knowing Chinese can be a huge plus but most of the other Asian countries mentioned in my post use English on the Internet. We can still talk to each other.

Everett said...

That sounds like a bleak future for the industry. Veterans moving "offline" and newbies flooding the game? I'm not sure the veterans will go anywhere while they're making money. The reason you don't see them at conferences is because they are sick of paying two-grand to hear the same crap people have been saying for five years. They'd rather invest that money in online marketing efforts, which are still making them plenty of profit.

Markk said...

> Everett: No doubt some of the veterans are still making big money at conferences somewhere in the Asian region and some are probably enjoying a cosy lifestyle somewhere in the Caribbean, smoking big cigars, LOL!

noni gurl said...

Great predictions and thanks for the link to the article. It's true, there is a rapidly growing number of fresh bloggers (I'd consider them 'Kindergarten Blogs' LOL). As far as Asia and other countries that will boom shorty, I fully agree and think maybe my next project is to learn one new Asian language at a time. :)

Tjen penge på nettet said...

With China opening up as a market, the potential is huge for making money, but how to tap into that money is quite another issue all together.

However in big parts of asia they talk english to some extend because of the tourism, so perhaps there will be a boom in traffic for us all within the next few years?

rich | Windows Registry Cleaner Program That Fixes Many Registry Problems said...

Predictions?

You certainly seem to have a crystal ball.
It will be interesting to see how many come true

Great post.

Rich

Cristian said...

You never know what technology transfer company will be rising this year but as the internet grows so does the offers and opportunities so don't worry be happy!!!

Philadelphia Wedding Photographers said...

I think the Asian market will definitely change things.

Kalvin C. Chinyere, M.D. said...

This prediction is elucidated as the internet hub is increasing day by day and new players are coming into the picture in Asian countries.

Tanning Lotion Reviews said...

Interesting predictions, internet marketing is changing so fast that once you master something its outdated shortly after.

College Graduation Gifts said...

Internet Marketing will be here to stay as long as we live and as long as our grandchild's grandchild's grandchild lives.

Just come to think of it, marketing per se is one of the most dynamic force that drives any economy whether in the past or in the future.

Maybe in the future, internet may be a highly fast paced endeavor and to be able to stay competitive in it, one must do the best that he can in the fastest way that he can.

Tummy Tuck Cost NJ said...

I agree with Mr. Fortin's forecast. In addition to the asian arena, I also believe there will be incredible growth in the Latin American markets.

Liposuction Dallas said...

Due to the ease of setting up a blog, I believe that you will see a shift from the traditional internet marketer to a bunch of noobs setting up internet marketing sites.

Liposuction in Dallas said...

Due to the ease of setting up a blog, I believe that you will see a shift from the traditional internet marketer to a bunch of noobs setting up internet marketing sites.

basic homeowners insurance said...

Internet marketing will no die, it will just evolve with the chaning times and adapt as appropriate.

New York Mesothelioma Lawyers said...

It makes sense, internet is going to be more and more important every day, so things make sense in your post

garage floor coatings said...

I agree with Colorado. Heralding the death of internet marketing is only one of those attempts to draw attention to yourself... Mike Filsaime wrote a pathetic report like that.